Campaign leadership further articulates support for coupling tax increase with policy to increase the legal age to purchase tobacco products to 21

INDIANAPOLIS - The Raise It For Health campaign joined 25 leading Indiana health and business organizations today to call for an increase in the state's cigarette tax by $1.50 per pack, which would immediately help 50,000 adults quit smoking and prevent 40,000 kids from ever starting. BrinegarPublicHealthCommittee

Representatives from each organization signed a letter to state lawmakers expressing their support for the increased tax. The signatories include members of Tobacco Free Indiana and the Alliance for a Healthier Indiana as well as a number of other supporting organizations, including the American Cancer Society Cancer Action Network, the American Heart Association, the American Lung Association, Anthem Blue Cross and Blue Shield in Indiana, the Indiana Chamber of Commerce, the Indiana Hospital Association, the Indiana Rural Health Association, the Indiana State Medical Association and the Indy Chamber.

Tobacco Free Indiana is a statewide coalition that promotes proven strategies to help smokers quit, prevent youth from starting and reduce exposure to secondhand smoke.

"Tobacco remains Indiana's deadliest addiction, claiming the lives of more than 11,000 Hoosiers ever year," said Bryan Hannon, chair of Tobacco Free Indiana and Raise It For Health. "Policymakers must get engaged in the fight against tobacco if we're going to successfully drive down smoking rates in Indiana, and an increase of at least $1.50 in the cigarette tax is the surest way to do it."

The Alliance for a Healthier Indiana is a coalition of health care professionals, advocates, and community and business leaders from across Indiana who are committed to improving the state's health. Indiana ranks 38th out of the 50 states in overall health, and the state's smoking rate of 21 percent is the 41st worst in the nation.

The letter to lawmakers was delivered on Monday to key House and Senate leadership before the House Committee on Public Health considered legislation to increase the cigarette tax and raise the legal age of purchase to 21.

Indiana's tax rate of 99.5 cents per pack is below the national average and that of nearly all neighboring states. Pointing to data from the nonprofit Campaign for Tobacco-Free Kids, the letter states that with the passage of a $1.50 increase, 50,000 Hoosier adults would quit smoking and 40,000 kids would never start. Indiana would also see 10,000 fewer smoking-impacted births over five years.

Signatories called for urgent action. "We cannot sit by while 11,000 Hoosiers die each year and our economy suffers. Increasing the cigarette tax will do more than any other policy to help our state make the shift to a healthier and more productive future for all Hoosiers," the letter states.

The letter highlights some of the negative economic impacts of Indiana's high smoking rate. Smoking costs Indiana more than $7 billion each year in health care costs and lost productivity. Each smoker costs his or her employer $22 a day in extra business costs, or $5,800 per year.

"As we invest in upskilling our workforce, we also need to invest in their health to continue our momentum as a world-class region," said Michael Huber, president and CEO of the Indy Chamber, which represents more than 1,800 businesses across the Indianapolis region.

Hannon further articulated his support for increasing the legal age of purchase of tobacco products to 21, something five U.S. states have done:

"Raise It For Health and the Alliance for a Healthier Indiana support increasing the legal age of tobacco purchase to 21, especially when done in coordination with higher taxes on tobacco products. The longer we can delay easy access to tobacco, the healthier our kids will be. While raising the tax on cigarettes by $1.50 would produce an immediate reduction in smoking among adults and kids in Indiana, raising the age of sale for tobacco products would significantly reduce the youth initiation to tobacco products over the long term. Higher tobacco prices and tobacco 21-laws offer a one-two punch that can dramatically reduce both youth and adult smoking rates in Indiana, improve our health and our economy."

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